Bell & Ross– INSTRUMENTBR01CYBER SKULL45 Black Ceramic Limited Edition2020
AT THE CONFLUENCE OF HAUTE HORLOGERIE, ART AND DESIGN
Aside from its warlike significance, the skull, an accepted sign of death, has a philosophical meaning as it symbolises the fragility and brevity of life, particularly in vanitas works of art. Memento mori (remember you must die) recall gruesome depictions in ancient paintings or in curiosity cabinets owned by humanists from the Enlightenment.
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Mexican tradition celebrates the Day of the Dead in the month of November, and it is a time for mocking death by wearing the famous calaveras, brightly coloured decorated skulls. This irony is expressed by the BR 01 CYBER SKULL in revealing a mischievous smile when its mouth is opened. It has a timelessness displayed in its faceted relief, conveying an ancient symbol in an ultra-contemporary style.
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THE BR SKULL COLLECTION
The Bell & Ross SKULL family is approaching its tenth anniversary and has become an iconic collection with around ten of its creations all becoming collector’s items.
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2009 . BR 01 SKULL
The BR 01 SKULL was one of the first to follow in the footsteps of this skull trend, with many manufactures later following suit. This first collection also included two versions set with 415 and 672 diamonds.
2016 . BR 01 BURNING SKULL
This unprecedented version combined military symbolism and the art of tattooing. Its case, engraved with sparks, was decorated with a black lacquer reminiscent of the ink used by tattoo artists.
2018 . BR 01 LAUGHING SKULL
The SKULL family welcomed a new skull watch, fitted with one of the brand’s automaton movement. The jaw of the skull on its dial appeared to smile when activated.
THE NEW CYBER SKULL
Generally speaking, skull watches from the Bell & Ross SKULL family are rather traditional.
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The new BR 01 CYBER SKULL marks a break with style. It turns a page. Its avant-garde design sends this iconic series into the future. Not only that, the Bell & Ross brand as a whole has launched itself towards an ultra-modern shape. The futuristic CYBER SKULL opens a door to the future.
SCULPTED LIKE A STEALTH PLANE
With its cut sides and sharp edges, the angular silhouette of the BR 01 CYBER SKULL is reminiscent of that of certain fighter planes described as invisible. Its case is modelled like the fuselage on an F117fighter plane. To disappear from the radar and seem invisible, these bombers had faceted fuselages that waves would ricochet off. All their surfaces were faceted, making them almost undetectable to radars. This stealth technique is also used on the most sophisticated military ships, in order to conceal their visual identity as much as possible.
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Bell & Ross has chosen to adorn its CYBER SKULL with black matte ceramic. This anti-reflective colour is also used on some military vehicles. Its glazed superstructure is reminiscent of the canopy on a jet. More than just a colour, the new black matte used on the watch gets its depth from a ceramic used to match its design. Its lines, structured like those of a fighter plane, pass under the radar and establish a new language.
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In sharp contrast to classic watchmaking shapes that favour curves and roundness, the architecture of the new BR 01 CYBER SKULL exonerates it from traditional design and allows it to establish its creativity. All whilst respecting its military and aviation roots.
Each element of the watch, the case middle, bezel, crown, skull, crossbones, is structured within the many faces that sculpt the surfaces, creating volumes and a 3D image. To escape the radar but attract attention.
DESIGNED LIKE A WORK OF ART
In the same way an artist creates works that are interpreted in their own way by each person that views them, the new BR 01 CYBER SKULL reveals itself fully through the experience of those who wear it.
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Like a highly pixelated image, the SKULL reveals several sides of the same reality. Emphasised by its sharp edges, its many facets offer a fascinating play on the multiplication of perspectives, between flat and smooth surfaces. Futuristic origami? Memento mori 2.0? New cameo by a cyborg? The BR 01 CYBER SKULL produces a multifaceted approach.
In a break with the vintage style in fashion up until then, it adopts a very futuristic, angular style. Indeed it may evoke a similarity to Japanese origami, the ancestral art of folding.
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There is no doubt that the faceting of lines is a nod to the digital arts. When a digital image is still, you can see the pixels that it is made up of.
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The stunning lines of the sharp edges on the BR 01 CYBER SKULL also play with the light. Its crystal mirror dial and ceramic skull in the centre reflect the light.
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CREATED LIKE AN HAUTE HORLOGERIE PIECE
Behind its provocative, symbolic and artistic face, the BR 01 CYBER SKULL hides the secrets of an automaton watch belonging to the world of Haute Horlogerie.
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Bell & Ross chose ceramic to create this BR 01 CYBER SKULL, a high-tech material that is solid yet lightweight, both for the case and the decoration. Compounded by the brute force of the material, the aesthetic force of the timepiece merges technologies together. Fired at an extremely high temperature, the ceramic acquires a density and resistance not dissimilar to black matte, a colour that cannot be achieved with traditional watchmaking materials. Grinding using diamond powder meant the facets could be resurfaced, in the same way jewellers cut a precious stone.
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CREATED LIKE A DESIGNER OBJECT
Since it was founded, the brand has paved the way and progressed step by step. The release of the
BR 05last year marked a major change. This elegant sporty chic watch changed the brand’s graphic charter. It meant it was able to launch this futuristic and disruptive CYBER SKULL.
It maintains a strong link with aeronautics. Its angular design as well as matte colours are reminiscent of military stealth bombers.
The shapes of the BR 01 CYBER SKULL consist of a multitude of facets. Its sophisticated lines reflect the complex personality of this futuristic timepiece. This spectacular piece increases angles, and points of view. It is a contemporary, avant-garde or arty watch, just as much as it is a SKULL or military one. The BR 01 CYBER SKULL is multifaceted, multiverse and multi-talented.
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the CYBER SKULL break tradition with neo-vintage trend Skull watches often belong to. Its geometric lines are part of the same futuristic universe as those of cars or art.
DREAMT LIKE A FUTURISTIC ARCHITECTURE
The CYBER SKULL fits in perfectly with this style. It is characterised by the stylised and angular treatment of the skull on its dial. The human body however, skeleton and skull included, do not have angles. They only have curves. However, the skull on the Bell & Ross timepiece swaps its natural curves for geometric and angular shapes. The brand’s designers were not aiming to reflect the reality but to create a sensation.
Its case is inspired by the original BR 01but its contours have been revised with sharp edges that give it an ultra-contemporary look. The CYBER SKULL also plays with light and transparency. In some ways, it is similar to the architecture of today. Avant-garde buildings play with the sky, they reflect it to make sure they blend in.
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Avant-garde and sculpted, the Bell & Ross BR 01 CYBER SKULL reinvents the style of the skull watch. Unifying, it can move art lovers and aesthetes in the same way it can move watch collectors. This ultra-modern watch pushes the watchmaking brand into the future. It opens a door towards... new horizons.
AN AVANT GARDE MECHANICAL JEWEL
Not belonging to any set family, the BR 01 CYBER SKULL lays claim to avant-garde Haute Horlogerie. Breaking with tradition, it finds its raison d’être in the rich history of the Bell & Ross SKULLS family which was launched in 2009 and broke traditional watchmaking codes.
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TechnicalSpecifications
Collection: INSTRUMENTS
Model: BR 01 CYBER SKULL
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Ref. R01-CSK-CE/SRB
MOVEMENT
Skeletonised Calibre BR-CAL.206.
Hand-wound mechanical
CRYSTAL sapphire with anti-reflective coating
FUNCTIONS
Hours and minutes.
Moving skull when wound by han
CASE
LENGTH 45 MM, WIDTH 46.5 MM.
Matt black ceramic
Water-resistance . 50 metres
DIAL
Skeletonised. Black ceramic skull.
Metal skeleton Super-LumiNova®-filled hour and minute hands and indices.
Balance at 12 o’clock
STRAP
black rubber
Buckle . pin. Black PVD coated steel
Edition
Limited editionof 500 timepieces
Global retail price on request
PressRelease- 2020
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